The focus that unlocks effective communications

Make sure this is the one planning step you NEVER skip

Everything we write at work has a job to do. But if you fail to consider your readers effectively, your communications are much more likely to fail.

Whatever other planning you do (or don't do), this step should be a non-negotiable.

Your answers to these critical questions will help you to:

• get crystal clear on your purpose for this communication
• focus on what matters most to your most important reader(s)
• identify what you need to include – and what to cut
• use AI helpfully as part of the process. 

Get your free, fillable reader-profile questionnaire now.

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